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Welcome to Behind The Brands Blog – My Journey in E-Commerce

Welcome! 

My name is Farhan Tahir Khan, and I’ve been part of the e-commerce world for more than 18 years. Over this time, I’ve explored Amazon’s complex algorithms, helped startups set their foundations, advised brands on multichannel expansion, and worked with corporations to scale their operations into global assets.

 Why This Blog?

This blog — BehindTheBrands — is a space to share insights, frameworks, and lessons I’ve learned while building and scaling businesses.

Here you’ll find content on:

  • How to launch your first online brand (foundation to first sale)

  • Strategies for Amazon, Shopify, Walmart, Noon, and other marketplaces

  • Growth systems for individuals, startups, and established brands

  • Expanding into wholesale, distribution, and global markets

Whether you’re an individual exploring side income, a startup founder building structure, or a corporation planning expansion, there will always be something here for you.

What’s Next?

My goal is simple: to help ambitious people unlock growth opportunities while avoiding common mistakes.

👉 Follow this blog for weekly insights and strategies.
👉 Or connect with me directly at ft.khan@behindthebrands.com for a free consultation.

Let’s build something extraordinary — together.

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